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(乡村行·看振兴)创意赋能玩法出新 长三角乡村游如何“热”起来?
Zhong Guo Xin Wen Wang· 2025-10-09 01:25
Core Insights - The article highlights the vibrant rural tourism scene in Jiaxing, Zhejiang Province, particularly in the context of the Yangtze River Delta's integrated development, showcasing the successful blending of urban and rural experiences [1][4]. Group 1: Tourism Development - The "Biyun Garden" in Jiaxing has become a popular destination, attracting over one million visitors annually, thanks to its engaging activities and beautiful flower fields [4]. - The demographic of visitors primarily consists of young women aged 20 to 30, who are keen on sharing experiences and trying new things [4]. - The "Xiangyue Jiangnan" village tourism passport connects various scenic spots across Shanghai, Jiangsu, and Zhejiang, enhancing accessibility and promoting regional tourism [4]. Group 2: Agricultural and Ecological Integration - The "Jiangxiaojing Paradise" in Chenxiang Village has revitalized local agriculture by integrating tourism with fruit picking and product packaging, leading to increased sales and community engagement [5]. - Redling Village has developed a unique culinary experience centered around rice, offering products like rice coffee and rice pudding, which utilize local resources and promote sustainable practices [8]. - The article emphasizes the transformation of rural areas from isolated developments to collaborative regional tourism efforts, showcasing a new model of rural revitalization [8].