Workflow
极地公园
icon
Search documents
丰富冰雪经济新内涵——来自哈尔滨新区的调查
Jing Ji Ri Bao· 2025-06-08 22:10
Core Viewpoint - Harbin New Area aims to transform its ice and snow economy into a year-round industry, leveraging its unique geographical advantages and cultural resources to become a new growth pole in Northeast China and a distinctive international cultural tourism hub [1][2]. Economic Development - The Harbin New Area has positioned itself as a new growth pole in Northeast China, focusing on the development of the ice and snow economy as a new growth point [1][2]. - The area is implementing a comprehensive development strategy that includes ice and snow sports, culture, equipment, and tourism, aiming for a transformation from seasonal consumption to year-round operations [1][2]. - In the first quarter of this year, the cultural and entertainment industry in the area achieved revenue of 870 million yuan, a year-on-year increase of 17.7%, creating 2,000 new jobs [4]. Infrastructure and Attractions - The Harbin New Area features various attractions such as the "Hot Snow Miracle" indoor ski resort and the Polar Park, which offer year-round ice and snow experiences [3][4]. - The "Erbin Heart" amusement park opened this year, covering an area of approximately 600,000 square meters and featuring various interactive and immersive experiences [4][5]. - The area has seen an increase in visitor numbers, with the indoor ski resort receiving 50% of its summer visitors from southern regions, and the Polar Park's virtual mascot achieving over 5 billion online exposures [3][4]. Innovation and Technology - The Harbin New Area is integrating technology into its ice and snow industry, utilizing big data and AI to enhance visitor experiences and operational efficiency [7][8]. - The area is fostering a collaborative innovation ecosystem, connecting enterprises with academic institutions to accelerate the commercialization of technological advancements in ice and snow equipment [8][9]. Collaborative Governance - The Harbin New Area has established a cross-departmental collaborative mechanism to support the ice and snow economy, ensuring comprehensive service and support for enterprises and events [10][11]. - The area has implemented a "green channel" for administrative approvals, significantly improving the efficiency of business operations [11]. Community Engagement and Services - The area has introduced legal service stations and volunteer teams to assist tourists, enhancing the overall visitor experience and safety [12][13]. - Transportation services have been optimized to improve accessibility to major attractions, including direct bus lines and customized shuttle services [14].