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苏州老字号全球伙伴行动启动 赋能“苏州制造”出海
Sou Hu Cai Jing· 2025-07-10 17:09
Group 1 - The Suzhou Old Brand Carnival was held on July 9, featuring nearly 30 Suzhou old brand companies, promoting consumer engagement through discounts and innovative initiatives [1][3] - The "Global Partner Action for Suzhou Old Brands" was launched, aiming to provide comprehensive services for old brands and facilitate international cooperation, enhancing the export capabilities of "Suzhou Manufacturing" [3][6] - The event utilized both online and offline strategies to activate new consumption scenarios, including a live streaming platform and various cultural performances to attract younger demographics [6][8] Group 2 - The Suzhou Manufacturing Brand Center serves as a comprehensive service platform integrating display, selection, and live streaming, supporting the transformation and upgrading of the manufacturing industry [8] - Since its opening in June last year, the center has attracted over a thousand enterprises through cross-border selection events and live streaming competitions, demonstrating effective online and offline promotional strategies [8] - The next steps for the Lion Mountain Business Innovation Zone include focusing on brand upgrades and market expansion for "Suzhou Manufacturing," providing more diverse platforms and support for enterprises [8]