Workflow
永盛斋扒鸡
icon
Search documents
龙头企业引领+品牌赋能,德城区产业融合发展再提速
Qi Lu Wan Bao· 2025-12-25 12:25
Core Viewpoint - During the "14th Five-Year Plan" period, Decheng District has made significant achievements in industrial integration development, focusing on enhancing leading enterprises, building agricultural product brands, and developing food processing industry chains and industrial parks [3][4]. Group 1: Leading Enterprises and Agricultural Processing - The district has cultivated 20 agricultural industrialization leading enterprises, including 4 at the provincial level and 16 at the municipal level, with the Dezhou Military Grain Food Industry Group recognized as a "National Grain Emergency Guarantee Enterprise" [3]. - There are 29 large-scale agricultural product processing enterprises, with a total output value of 5.86 billion yuan from January to November this year, indicating robust growth in the agricultural processing industry [3]. Group 2: Brand Development and Market Expansion - The creation of the regional public brand "Shangde Chengpin" has led to the authorization of 9 enterprises, while the regional public brand "Dezhou Wei" has authorized 12 enterprises, enhancing market reach and brand recognition [3]. - The district has conducted over 60 promotional activities for enterprises like Aodeman Red Wine and Yongshengzhai Chicken, significantly boosting market expansion and brand effectiveness [3]. Group 3: Industrial Chain Development - Five food industry chains have been established, including a grain and oil processing chain led by Yihai Kerry, a meat product processing chain led by Yongshengzhai, and a snack food processing chain led by Zeyuan Nuts, with the grain and oil processing chain reaching a scale of 3 billion yuan [4]. - Significant investments have been made in key projects, including a 210 million yuan Zeyuan Nuts project and a 380 million yuan Jiuda Food Industrial Park project, which have been completed and are expected to drive further industrial integration [4].