Core Insights - Huazhu Group reported a 15% year-on-year increase in hotel revenue to 26.9 billion yuan for Q2 2025, with total income rising 4.5% to 6.4 billion yuan [1] - Adjusted net profit grew by 7.6% to 1.35 billion yuan, while adjusted EBITDA increased by 11.3% to 2.3 billion yuan [1] - The number of operating hotels reached 12,137, an 18% increase year-on-year, with a total of 1,184,915 rooms, up 18.3% [1] Financial Performance - Daily average room rate (ADR) for Huazhu China was 290 yuan, with an occupancy rate (OCC) of 81% and average revenue per available room (RevPAR) of 235 yuan, recovering to 98.1%, 98.4%, and 96.2% of 2024 levels respectively [1] - New hotel openings during the period included 595 locations, with economy and mid-range hotels accounting for 44% and 42% respectively [2] Membership and Booking Trends - Huazhu's membership base reached 288 million, a 17.5% increase year-on-year, with the central reservation system contributing 65.1% of room nights, up 5.2 percentage points [2] - Member booking nights increased by 28.8% year-on-year, indicating strong engagement and loyalty [2] Brand Developments - Hanting launched its 4.0 version with a standardized model cost of 69,900 yuan per room and a construction cycle shortened by 30 days, ranking first in the 2024 "Global TOP 50 Hotel Brands" list [2] - Orange Hotel surpassed 1,000 openings, achieving a 12-fold growth over 8 years, while Intercity Hotels saw a 57.1% year-on-year increase in operating and upcoming hotels [2]