最近，经济学家洪灏的一则动态，引发不少金融从业者和投资人关注。 截图自：洪灏的知识星球 截至10月31日，洪灏的知识星球洪灏宏观策略已经有7300+成员，仅过了一天，该星球的成员数量又增至7500+，以单价899元计算，8天时间的毛收入 近675万（根据知识星球的规定，加入星球后，72小时内可以申请退款）。 截至11月1日，其创办的知识星球成员数在短短8天内突破7500人，以899元/年的订阅价计算，毛收入预计已达近675万元，这一数字远超不少券商首席 分析师的年薪。 影响力+涨价预期 快速吸金 10月25日，洪灏在其个人微信公众号上发文宣布"应广大读者的需求，我的星球正式上线"。 截图自：洪灏个人微信公众号 据其公众号宣称，目前899元包年的价格在试运营期后将大幅上调。 金融圈跟风入局 前首席们的 "知识变现" 热潮 据公开信息，洪灏此前曾多年从事卖方业务，他曾在交银国际担任策略主管近10年；2022年，洪灏加入思睿集团出任首席经济学家；今年4月，他加入 华福国际担任CEO，重回卖方序列，不过没过多久就宣布辞职，并转而担任其本人公司Lotus Asset Management的管理合伙人兼首席投资官。彼时， ...

Core Insights - The rapid growth of Hong Hao's knowledge platform has attracted significant attention from financial professionals and investors, with membership surpassing 7,500 in just eight days, generating an estimated revenue of nearly 6.75 million yuan [1][4][6] Group 1: Platform Growth and Revenue - As of November 1, Hong Hao's knowledge platform has exceeded 7,500 members, leading to a projected gross income of approximately 6.75 million yuan based on a subscription price of 899 yuan per year [1][4] - The platform's membership increased from over 7,300 to 7,500 within a single day, indicating a strong demand for the service [4] - The subscription model allows for refunds within 72 hours, which may impact the net revenue [4][6] Group 2: Business Model and Pricing Strategy - The knowledge platform operates on a dual model of "WeChat Official Account + Knowledge Planet," where the official account focuses on in-depth analysis articles that require separate payment [6] - The current annual subscription price of 899 yuan is expected to increase significantly after the trial period [8] Group 3: Industry Trends and Competitors - The trend of financial professionals transitioning to knowledge monetization platforms is growing, with former analysts and fund managers entering the space [9][11] - Notable figures in the industry, such as Liu Xiang and Liu Yuhui, have also launched their own paid knowledge platforms, indicating a competitive landscape [11]

Core Insights - The rapid growth of Hong Hao's knowledge platform has attracted significant attention from financial professionals and investors, with membership surpassing 7,500 in just eight days, generating an estimated revenue of nearly 6.75 million yuan [1][4][10] Group 1: Membership Growth and Revenue - As of November 1, the knowledge platform founded by Hong Hao has exceeded 7,500 members, leading to a projected gross income of approximately 6.75 million yuan based on a subscription price of 899 yuan per year [1][4] - The membership count increased from over 7,300 to 7,500 within a single day, indicating a strong demand for the service [4] Group 2: Business Model and Pricing Strategy - The platform operates on a dual model of "WeChat Official Account + Knowledge Planet," where the official account focuses on in-depth analysis articles requiring separate payment, while the Knowledge Planet emphasizes real-time observations [7] - The subscription price of 899 yuan is expected to rise significantly after the trial period, reflecting a strategy to capitalize on the growing user base [9] Group 3: Industry Trends and Competitors - The trend of financial professionals transitioning to knowledge monetization platforms is gaining momentum, with former chief analysts and fund managers entering the space [10] - Notable figures in the industry, such as Liu Xiang and Liu Yuhui, have also launched their own paid platforms, indicating a competitive landscape in the knowledge payment sector [10]