Core Insights - InterContinental Hotels & Resorts is enhancing guest experiences by integrating local culture and culinary artistry through the "Blooming Like Summer Flowers" event, featuring renowned cultural interpreter Li Ai [2][7][16] - The event aims to create memorable moments for travelers by combining taste, culture, and emotion, showcasing the essence of the ancient city of Xi'an [2][7][16] Event Details - The "Blooming Like Summer Flowers" themed dinner took place on August 26 at the Xi'an High-tech InterContinental Hotel, highlighting the cultural richness of the city [7][15] - The dinner featured ten chefs and mixologists from the Greater China region, presenting a multi-course menu that reflects local flavors and cultural narratives [9][18] Culinary Experience - Dishes included a variety of regional specialties such as lychee dried scallops, smoked lamb, and traditional desserts, each telling a unique story of the city [9][17] - The dining experience is designed to evoke emotional resonance and cultural appreciation among guests, transforming each meal into a memorable occasion [16][18] Brand Philosophy - InterContinental Hotels & Resorts emphasizes the importance of culinary experiences in shaping guests' perceptions of luxury travel, aiming to create deep connections with local culture [18] - The brand is committed to continuous innovation in dining experiences, with plans to upgrade breakfast and executive lounge offerings across over 60 hotels in the Greater China region [17][18] Company Growth - The company celebrates its 50th anniversary in China, currently operating 61 hotels and with 32 more under construction, reinforcing its commitment to providing authentic and meaningful travel experiences [18]