Core Viewpoint - The white paper indicates that Chinese football is experiencing continuous improvement in five key areas: infrastructure, commercial development, professional growth, public opinion, and culture, with significant support from technology [1][3][4]. Group 1: Infrastructure Development - The construction of football infrastructure in China has rapidly improved, with the total number of football fields increasing from 117,300 in 2019 to 161,000 in 2024, a net increase of 43,700 fields, surpassing the previously set standard of 0.9 fields per 10,000 people [5]. - Sponsorship from sports event sponsors has enriched the infrastructure and increased the popularity of football [5]. Group 2: Commercial Environment - The enthusiasm for football events is recovering, with the total number of attendees at the Chinese Super League exceeding 4.66 million in 2024, averaging nearly 20,000 spectators per match [6]. - Over 60% of respondents believe that the application of VAR technology has enhanced the fairness of matches, with Hisense playing a significant role as the first official VAR partner of FIFA [6]. Group 3: Youth and Professional Development - The development of youth football in China is accelerating, with a noticeable trend towards younger professional players. In 2024, the total number of professional players reached 2,740, with the average age of male players decreasing by 2.4 years to 27.3 years [8]. - The public's participation and interest in football are increasing, with the 2023 season of the Chinese Super League attracting 4.76 million attendees and 1.12 billion live views [8]. Group 4: Technological Integration - Technology's contribution to football has significantly increased, with domestic brands enhancing viewer experiences through advanced display technologies and AI applications [10][11]. - Hisense's AI football intelligence enhances fan engagement by providing real-time data and match summaries, reflecting the growing integration of technology in the football industry [13]. Group 5: Future Outlook - The white paper envisions a promising future for Chinese football, suggesting that with the right policies and market dynamics, it can transition from merely returning to the field to achieving significant breakthroughs [14].