Core Insights - The fundamental issue of competition for companies lies in understanding "why customers choose you" and continuously improving to solve customer problems without significant shortcomings [1][2] - The company emphasizes that price competition is not the only solution; true opportunities arise from identifying unmet needs and enhancing product capabilities through technological innovation [1][2] Company Strategy - The company engages in systematic research of user scenarios and pain points, aligning product management with real consumer needs to drive continuous innovation in niche markets such as action cameras and underwater photography [1] - A notable innovation includes a safety accessory developed in collaboration with Japan that allows cameras to automatically float underwater, enhancing overall industry safety [1] Financial Performance - In the third quarter, the company's R&D investment increased by 164% year-on-year, which contributed to a revenue growth of 90%, creating a positive cycle between technological investment and market validation [2] - The company believes that complex tasks can drive capability growth, indicating a focus on long-term strategic development [2]