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全球知名玩具商首次采用中国标准进行认证
Chang Jiang Ri Bao· 2025-12-02 00:47
Core Insights - The recent achievement of obtaining a Chinese standard work registration certificate for the Israeli toy "Gugu Chicken's CARD PLUS" highlights a significant breakthrough in international cooperation by Wuhan's intellectual property service agency [1][4] - The disparity in pricing between genuine plush toys (49 yuan) and counterfeit products (9 yuan) underscores the severe impact of inadequate intellectual property protection in the cultural and creative industries, which hampers innovation and threatens the survival of original enterprises [1] Group 1 - Wuhan Xingtai Hengda Intellectual Property Technology Co., Ltd. has successfully signed contracts with renowned toy manufacturers from Israel and Belgium, providing comprehensive intellectual property services including copyright application management and intellectual property firewall construction [4][5] - The company is actively pursuing international development, with plans for its general manager to represent the firm in a trade delegation visiting Poland and Hungary in May 2024, promoting Chinese intellectual property protection standards [4][5] - The collaboration with these foreign companies marks a significant step for Wuhan's intellectual property services to expand internationally, accumulating valuable experience for future endeavors [5] Group 2 - The two foreign companies previously relied on the American intellectual property protection system, which posed various inconveniences when operating in China; the new partnership will utilize Chinese standards for copyright management [5] - Wuhan Xingtai Hengda has provided intellectual property protection services to over 370 domestic and foreign enterprises, including notable companies like Dongfeng Commercial Vehicle, Huawei, and Wuliangye [5]