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市场简报:便携与高效并存:热敏打印机的移动打印新生态-20250813
Tou Bao Yan Jiu Yuan· 2025-08-13 12:14
Investment Rating - The report does not explicitly provide an investment rating for the thermal printer industry Core Insights - Thermal printers account for over 50% of the total shipment volume in the printer market, making them a mainstream application type [4] - The global thermal printer market is expected to exceed $10 billion by 2030, driven by demand from retail, logistics, healthcare, and manufacturing sectors [20] - The thermal printer market in China is projected to grow rapidly, with an expected increase in global shipment share from approximately 5% in 2024 [21] Summary by Sections Market Overview - Thermal printers are widely used in various sectors including retail, dining, logistics, industrial manufacturing, and healthcare, with a shipment volume share exceeding 50% in the overall printer market [4] - The market share by sales value for thermal printers is approximately 35%, attributed to a wide price range from hundreds to thousands of dollars [4] Advantages of Thermal Printers - Thermal printers offer advantages such as portability, fast printing speed, and low cost, making them suitable for real-time printing scenarios [5] - They do not require ink cartridges or toner, only needing periodic replacement of thermal paper [5] Technological Innovations - Future innovations in the thermal printer industry include dual-color printing and AI integration, enhancing user experience and application versatility [10] Key Components and Domestic Progress - The thermal print head is identified as the core component, directly influencing print quality [16] - There is significant potential for domestic replacement in the thermal print head market, currently dominated by Japanese manufacturers [17] Market Size and Growth - The global thermal printer market size is projected to reach approximately $6.67 billion in 2024, with label printers accounting for nearly 75% of this market [20] - The Chinese market is expected to see a gradual increase in thermal printer shipment share due to rapid development in various industries [21] Competitive Landscape - The global thermal printer market features a clear tiered structure, with leading companies like Zebra and Honeywell dominating the first tier [27] - In China, the market is more fragmented, with domestic companies like TSC and Hanin leading in shipment volume [28]