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进博会现场:瑞士莲以经典与创新奏响甜蜜“交响曲”
Zhong Guo Jing Ji Wang· 2025-11-09 03:33
Core Points - The 8th China International Import Expo (CIIE) took place in Shanghai from November 5 to 10, showcasing various international brands [1] - Lindt, a Swiss chocolate brand, highlighted its commitment to the Chinese market by launching a new product, "Panda Chocolate," inspired by the giant panda [1] - The brand celebrated its 180th anniversary this year, emphasizing its dedication to cultural exchange and environmental protection through its products [1] Company Strategy - Lindt focuses on local innovation to meet consumer demands in China, showcasing its Dubai-style chocolate series that debuted in March [1] - The company aims to enhance its product offerings in the Chinese market, maintaining a commitment to high-quality chocolate experiences [1] - Lindt's mission is to create emotional connections through chocolate, reinforcing its brand values of craftsmanship and innovation [1]