Core Insights - The eighth China International Import Expo (CIIE) serves as a significant platform for both small and large enterprises to access the Chinese market, exemplified by the experiences of companies like doTERRA and Suzano [1][2][3] Group 1: Company Experiences - Curtis Akunfu, a Ghanaian entrepreneur, views the CIIE as a direct opportunity to enter the Chinese market, having prepared for this moment for two years [1] - doTERRA, initially a small essential oil company, has expanded its exhibition space from 9 square meters to 300 square meters over eight years, reflecting its growing confidence in the Chinese market [2] - The procurement intention amounts signed by doTERRA at the CIIE have increased significantly from 380 million yuan to 1 billion yuan over the years, showcasing its successful market penetration [2] Group 2: Market Dynamics - The CIIE acts as a crucial bridge for companies to connect with the vast Chinese market, enabling them to overcome challenges in gaining visibility and market share [3] - Suzano, a major global producer in the pulp and paper industry, started with a small exhibition space and has since established a research and innovation center in Shanghai, indicating a commitment to the Chinese market [3] - The CIIE has facilitated numerous success stories of companies transitioning from trial participants to significant investors, highlighting the event's role in fostering business growth and collaboration [3][4]