Core Points - The "Japan-China Shandong Inbound Tourism Promotion Conference" was successfully held in Osaka, Japan, on July 30, organized by the Shandong Provincial Department of Culture and Tourism [1] Group 1: Ecological Advantages and Tourism Resources - Dongying City highlighted its ecological advantages and tourism resources as a city at the Yellow River estuary, showcasing the magnificent scenery formed by the confluence of the Yellow River and the sea, vast wetlands, and rich bird resources, particularly winter birdwatching products, which attracted significant interest from Japanese tourism professionals [3] Group 2: Cultural Heritage Display - Artists from Shandong presented impressive performances and showcased intangible cultural heritage such as calligraphy, Qipai, tea art, and Hanfu at the conference. The representative inheritor of the provincial intangible cultural heritage project, Guo Mingchang, demonstrated the traditional Qipai making technique, allowing the Japanese audience to experience the exquisite craftsmanship and unique charm of Chinese traditional culture [4] Group 3: Deepening Cooperation and Development - At the promotion conference, Dongying City engaged in in-depth discussions with Japanese tourism agencies about developing deep tourism products targeting the Japanese market, such as ecological research and intangible cultural heritage experiences. The distribution of Dongying's unique cultural and creative products further deepened the Japanese industry's understanding of Dongying's tourism innovation and vitality. Invitations were extended to key Japanese tourism channel operators and media representatives to visit Dongying for on-site inspections and discussions on product development and mutual customer sourcing. This event laid a solid foundation for future inbound tourism market expansion [6]