Core Viewpoint - LG Display is transitioning from LCD to OLED technology, focusing on enhancing its competitive edge and financial structure while navigating a challenging market environment [3][5][13]. Financial Performance - In Q2 2025, LG Display reported revenue of 5.587 trillion KRW (approximately 29.22 billion RMB), a decrease of 8% quarter-over-quarter and 17% year-over-year [1]. - The company experienced an operating loss of 116 billion KRW (approximately 607 million RMB), compared to an operating profit of 33.5 billion KRW in the previous quarter and a loss of 937 billion KRW in the same quarter last year [1]. - Net profit for the quarter was 891 billion KRW (approximately 4.66 billion RMB), recovering from a net loss of 237 billion KRW in the previous quarter and a loss of 471 billion KRW in the same quarter last year [1]. - For the first half of 2025, revenue was 11.652 trillion KRW (approximately 60.94 billion RMB), a year-over-year decline of 3%, but the operating loss was reduced by 480.5 billion KRW compared to the previous year [1]. Market Dynamics - The second quarter is traditionally a slow season, leading to a decrease in mobile product shipments [3]. - LG Display's exit from the LCD TV business and the weakening of the Korean won against the US dollar impacted performance [3]. - The company’s net profit was positively influenced by foreign exchange gains and the sale of its Guangzhou LCD factory stake [3]. Product Segmentation - In Q2 2025, TV panels accounted for 20% of total revenue, IT devices (including monitors, laptops, and tablets) 42%, mobile and other devices 28%, and automotive panels 10% [3]. - OLED products represented 56% of LG Display's total revenue, showing a year-over-year growth of 4% [3]. Strategic Initiatives - LG Display is investing 1.26 trillion KRW (approximately 6.66 billion RMB) in building an OLED panel factory in Paju, South Korea, marking its first large-scale investment in the country since selling the Guangzhou LCD factory [6]. - The company is focusing on differentiated innovation in product offerings, such as a stretchable automotive display and the fourth-generation OLED panels for monitors [8]. Competitive Landscape - Following Samsung Display's exit from the LCD market, LG Display is accelerating its transition to OLED to maintain its leading position [5]. - Both LG Display and Samsung Display are targeting the high-value automotive OLED display market, with significant orders from major automotive manufacturers [12][13]. Future Outlook - The CFO of LG Display anticipates a significant rebound in performance in the second half of the year as OLED business scales up [4]. - The ongoing investments and strategic shifts are expected to drive OLED technology from a high-end option to mainstream applications, particularly in foldable devices and high-end gaming monitors [13].