Core Insights - People's Daily Online has reported data resources valued at 5.4505 million yuan, marking it as the first listed media company to include data resources as intangible assets in its financial statements [1] - The data and information services segment showed a notable performance with a revenue increase of 7.84% year-on-year, making it the fastest-growing segment among the company's four main business areas [1][3] Financial Performance - The total assets of the company at the end of the reporting period were 5.426 billion yuan, a decrease of 0.75% from the beginning of the year [1] - The company achieved a total revenue of 2.088 billion yuan, reflecting a year-on-year decline of 1.30%, with a net profit attributable to shareholders of 209 million yuan, down 36.84% year-on-year [1] Business Segments - Advertising and promotional services remained the largest revenue source, generating 1.032 billion yuan, but experienced a negative growth of 6.21% compared to the previous year [3] - The data and information services segment generated 333 million yuan in revenue, with a gross margin of 48.99%, accounting for 15.97% of total revenue, marking it as the segment with the highest growth [3][8] Data Services Overview - The data and information services primarily include big data platform services and SaaS products, offering intelligent, personalized, multifunctional, and secure data services in various verticals [8] - As of the end of 2024, the company's contract liabilities for data and information services amounted to 76.7386 million yuan, indicating future performance obligations [8]