Investment Rating - The report maintains a "Buy" rating for the company [1] Core Views - The main brand shows steady growth, while the performance of Saucony is promising, with a significant increase in retail sales [5][6] - In Q2 2025, the main brand's retail sales grew at a low single-digit percentage year-on-year, with retail discounts deepening slightly [5] - Saucony's retail sales increased by over 20% year-on-year in Q2 2025, and over 30% year-on-year for the first half of 2025 [5] Financial Performance Summary - The company expects to achieve revenues of RMB 144.1 billion, 155.2 billion, and 167.3 billion for 2025, 2026, and 2027 respectively, with corresponding net profits of RMB 13.7 billion, 15.3 billion, and 16.7 billion [5][7] - The projected P/E ratios for 2025, 2026, and 2027 are 10, 9, and 8 times respectively [5][7] - The report indicates a slight increase in channel inventory turnover days to 4-4.5 months as of H1 2025 [5] Market Data - As of July 18, 2025, the current stock price is HKD 5.47, with a market capitalization of approximately HKD 15,220.24 million [2][8] - The stock has shown a 28% increase over the past 12 months, compared to a 39.6% increase in the Hang Seng Index [2]