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锚定高质量发展坐标——四川王岗坪景区以“文旅融合”书写乡村振兴新答卷
Zhong Guo Jin Rong Xin Xi Wang· 2025-09-15 16:34
Core Viewpoint - Wanggangping Scenic Area in the core region of the Gongga Mountain tourism belt is a model for high-quality development in the cultural tourism industry, integrating ecological preservation, cultural empowerment, and rural revitalization [1][28]. Group 1: Ecological Protection and Sustainable Development - Wanggangping Scenic Area is recognized as a core viewing point in the "China Extreme Scenery Concentration Area" by National Geographic, located approximately 30 km from the main peak of Gongga Mountain, offering stunning views of over 200 snow-capped peaks above 5,000 meters [1][7]. - The scenic area prioritizes ecological protection, adhering to the "Eight-dimensional Ecotourism Concept," emphasizing the authenticity and integrity of ecological spaces, and promoting high-quality development of tourism services [7][9]. - Seasonal attractions include blooming alpine rhododendrons in spring, cloud seas in summer, colorful forests in autumn, and snow-covered mountains in winter, creating a year-round appeal for visitors [11][13][15]. Group 2: Winter Tourism Development - The scenic area has developed the first "Snow Mountain Viewing Ski Resort" in Southwest China, investing 120 million yuan to create a ski area with various difficulty levels, catering to both beginners and experienced skiers [17][19]. - The ski resort is designed to be the largest in southern China, with a total area of 150,000 square meters, allowing skiers to enjoy the unique experience of skiing while viewing the Gongga Mountain peak [17][19]. - The winter tourism season in 2024-2025 is expected to attract 126,000 visitors, generating over 3 million yuan in additional income for local restaurants and accommodations [17][19]. Group 3: Cultural Tourism Integration and Rural Revitalization - Wanggangping Scenic Area integrates various cultural elements, including red culture, folk culture, and ethnic culture, into its tourism development, promoting cultural confidence and high-quality development [20][25]. - The area has created cultural tourism products such as the Red Army Trail and Snow Mountain Nature School, enhancing the cultural richness of the tourism experience [20][22]. - Local employment is prioritized, with over 200 local residents employed, ensuring that more than 60% of the workforce comes from the local community, thus supporting rural revitalization [25][27].