Key Points Summary of the Conference Call Company Overview - The conference call discusses the performance and strategic direction of **Nexteer Automotive** in the context of the automotive industry, particularly focusing on steering technologies and electric power steering (EPS) systems. Core Insights and Arguments - **New Product Launch**: Nexteer plans to begin mass production of new products in the first half of 2026, which is among the company's top ten key projects. The production volume is expected to be flexible, depending on technological reliability and regulatory environment. The unit value is projected to be at least 3,000 yuan [2][6] - **Market Dynamics**: The advancement of steer-by-wire technology is progressing rapidly in North America and Europe, with significant developments from T Company and other major automakers like Volkswagen, Mercedes-Benz, Stellantis, and Toyota. However, due to a slowdown in electrification, many projects are delayed by at least two years. In the short term, large-scale commercialization is primarily focused on the Chinese market [2][10] - **Strategic Partnerships**: Nexteer has become a strategic supplier for several Chinese automakers, including Geely, Great Wall, Chery, GAC, BYD, and new energy vehicle companies like Li Auto, Xpeng, and Xiaomi. The new energy vehicle companies are moving faster than traditional manufacturers, indicating continued opportunities in the existing customer base [2][11] - **Product Solutions**: To address price competition in the Chinese market for C-EPS, Nexteer offers various product solutions, including brushed and brushless motor EPS, as well as high-output versions of C-EPS. The company maintains an advantage in the high-end R-EPS sector and is expanding into DPEPS, having secured orders from four domestic clients [2][12] Additional Important Content - **Cost Management**: Nexteer has achieved a 20% cost reduction through modular design and autonomous motor production, with plans to gradually expand this initiative from the Chinese market to the Asia-Pacific and Western markets [4][16] - **Revenue Growth**: The revenue increase in 2025 is expected to primarily come from DP EPS, although overall growth will still rely on C EPS and R EPS. Strong customer growth was noted in the first half of the year, particularly with BYD and Xiaomi [4][15] - **Market Performance**: The North American market is expected to perform better than anticipated in the second half of the year, driven by improved production efficiency and demand. The European market is also projected to enhance profitability through operational improvements [17][19] - **Future Orders**: Nexteer anticipates securing its first EMB order from a traditional Chinese OEM by the end of 2025 or early 2026, with ongoing efforts to establish a foothold in overseas markets [23] - **Technological Advancements**: The rear-wheel steering technology is rapidly commercializing in China, with expectations of a demand for approximately 1 million units in the coming years. This technology is gaining traction among overseas clients due to effective cost control [25][26] This summary encapsulates the key points discussed in the conference call, highlighting Nexteer's strategic initiatives, market dynamics, and future outlook in the automotive industry.