Core Insights - The article highlights the increasing popularity of "hot spring tourism" among foreign tourists, particularly from ASEAN countries, in Chongqing, which is known as the "World Hot Spring Capital" [1][2]. Group 1: Growth in Foreign Tourist Numbers - The number of foreign tourists visiting the Tongjing Hot Spring has significantly increased, primarily from Southeast Asian countries such as Malaysia, Indonesia, and Singapore [2]. - From September, the reception of foreign tourists at Tongjing Hot Spring has been gradually rising, with expectations of a peak period from November to February [2]. - It is projected that the order volume for hot spring products from foreign tourists in 2024 will increase by nearly 30% compared to 2023, and inquiries from overseas have risen by about 20% in 2025 compared to the same period in 2024 [2]. Group 2: Tourist Preferences and Experiences - ASEAN tourists have a strong health and wellness perspective, often inquiring about the quality of hot spring water and showing interest in "health food" options [2]. - Tourists are particularly attracted to the concept of "24 Solar Terms Hot Springs," seeking precise health benefits tailored to different seasonal pools [2]. - The integration of traditional Chinese culture with hot spring experiences, such as the "Five Elements Spring," enhances the appeal for tourists [2][4]. Group 3: Service Enhancements for Foreign Tourists - Various hot spring resorts in Chongqing have introduced specialized services for international guests, including English and Indonesian-speaking guides to overcome language barriers [4]. - Customized wellness packages combining hot springs and health food options have been developed to provide flexibility for guests [4]. - Suggestions have been made to further integrate hot springs with scenic mountain and water experiences, as well as cultural elements, to enhance the overall visitor experience [4].