Group 1 - The "Ninety-Nine Consumption Season" in Liaoning aims to leverage traditional customs and winter characteristics to boost local consumption and economic growth [1][3] - The event integrates ice and snow resources with the consumer market, promoting international collaboration and injecting new momentum into Liaoning's economy [1][3] - Liaoning's Secretary Xu Kunlin emphasized the importance of integrating resources to create a comprehensive platform for consumption promotion and industry cooperation, enhancing the "Ice and Snow Liaoning" brand [3] Group 2 - International enterprises, such as Italy's Tianbing Group, are investing in Liaoning, focusing on providing advanced snow-making equipment and operational services for local ski resorts, indicating strong confidence in the Chinese ice and snow market [3] - The Global Ice and Snow Industry Alliance aims to integrate international resources to enhance the ice and snow industry chain, innovation chain, and consumption chain in Liaoning [3] - Liaoning's ice and snow tourism saw a 43% year-on-year increase in visitors last season, with significant growth in foreign tourists and spending [4]