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趋势研判!2026年中国网球培训行业政策、产业链、机构数量及发展建议分析:市场有较大发展空间及良好前景[图]
Chan Ye Xin Xi Wang· 2026-01-28 01:31
Core Insights - The tennis training industry is experiencing growth in China, with an increasing number of enthusiasts and training institutions, driven by economic development and rising consumer spending [1][5][6] Group 1: Industry Definition and Structure - Tennis training involves systematic and structured teaching by professional coaches or institutions, focusing on technical, tactical, physical, regulatory, and psychological aspects of the sport [1][2] - The industry is supported by a structured evaluation system that includes venue configuration, management, operational mechanisms, performance outcomes, and coaching effectiveness [3] Group 2: Current Industry Status - As of 2021, there were 115,584 tennis clubs globally, with only 800 in China, indicating significant room for growth [5] - By 2024, the number of tennis coaches in China is projected to reach 44,000, with 5,592 market-oriented training institutions, predominantly located in Guangdong, Shanghai, and Beijing [5][6] Group 3: Industry Chain - The tennis training industry chain consists of upstream resources (venues, equipment, coaching), midstream services (training), and downstream clients (youth and adult learners, corporate clients) [6][7] Group 4: Development Environment and Policies - The Chinese government is increasingly recognizing tennis as a key sport for national development, with initiatives like the "Tennis Seedling Plan" aimed at enhancing grassroots participation and training [8] - The 2024 "Tennis Seedling Plan" includes various training programs and aims to establish numerous training centers across the country [8] Group 5: Competitive Landscape - The tennis training market features various participants, including chain training brands, club-owned training, integrated sports education institutions, and independent coaching studios [9] Group 6: Development Recommendations - The tennis training market is still in its early stages in China, with significant potential for growth. Recommendations include integrating scientific methods into training practices and promoting a shift in training philosophies [9]