Core Viewpoint - "SURPINE" has completed a multi-million Pre-A financing round, which will be used for product innovation, user experience enhancement, talent team building, and channel expansion [2]. Company Overview - "SURPINE" was established in 2018 and focuses on creating innovative outdoor products for sports enthusiasts, utilizing scientific material structures to enhance user experience [3]. - The core founding team has expertise in textile technology and high-performance materials, with a complete R&D capability from fiber sourcing to structural development [3]. Product Development - The company initially entered the market with ski base layer products and has since expanded its product line to include various innovative items such as seamless ski face guards and wool-blend functional clothing [4]. - Notable products include the "御雪系列" made from merino wool and the "溯雪系列" featuring cashmere blends, which combine warmth and quick-drying properties [4]. Market Expansion - "SURPINE" has developed products for both women and men, including outdoor hiking pants and softshell pants, broadening its appeal to a wider outdoor audience [6]. - The brand aims to leverage its full-chain technical advantages from raw material R&D to product innovation, continuously delivering high-performance products for outdoor enthusiasts [6]. Strategic Focus - The company emphasizes extreme comfort in its products, aiming to connect with high-consumption demographics through focused innovation [6].