Core Insights - The 2026 Beijing Family Gardening Carnival will take place from January 1 to March 10, 2026, featuring flowers from eight major production areas across China, allowing residents to enjoy a variety of floral displays without traveling far [1][2] Group 1: Event Overview - The carnival will showcase 20 leading enterprises from eight major flower production areas, promoting regional collaboration in the family gardening industry [2] - Key venues include the Beijing Flower Trading Center in Fengtai District and the Jingbei Flower World in Changping District, offering diverse experiences such as viewing, purchasing, and recreational activities [2][6] - The event will also feature online platforms for easy flower purchasing, including a new "Beijing Flower Appreciation Map" that integrates various local flower markets and shops [2] Group 2: Cultural and Technological Integration - The carnival will incorporate cultural elements, such as the "2026 Beijing Orchid Culture Carnival" and various themed activities, enhancing the overall experience [3] - Smart technology will play a significant role, with a digital management system integrating over 3.7 billion data points for flower production and sales, showcasing modern agricultural practices [3] Group 3: Consumer Engagement and Marketing - The event aims to stimulate flower consumption through various marketing strategies, including partnerships with e-commerce platforms like JD.com and Meituan, offering special promotions and discounts [4][5] - Multiple districts will create unique flower consumption scenarios, enhancing the shopping experience and encouraging community participation [4][6] Group 4: Thematic Exhibitions and Activities - The Jingbei Flower World will feature four themed exhibition areas, including a premium sales area and a southern plant zone, designed to provide an immersive floral experience [7] - Various interactive activities, such as gardening classes and family-friendly events, will be organized to engage the public and promote gardening culture [2][6]