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“五一”消费热力十足 广发信用卡以优惠福利促消费
Xin Hua Wang· 2025-08-12 06:07
Core Insights - The Ministry of Culture and Tourism reported that during the 2025 "May Day" holiday, domestic travel reached 314 million trips, a year-on-year increase of 6.4%, with total spending of 180.27 billion yuan, up 8.0% [1] Group 1: Domestic Travel and Consumer Spending - Domestic travel during the holiday period saw 314 million trips, reflecting a 6.4% increase compared to the previous year [1] - Total spending by domestic tourists reached 180.27 billion yuan, marking an 8.0% year-on-year growth [1] Group 2: Credit Card Promotions and Consumer Support - Guangfa Credit Card launched various promotional activities to boost consumption, including discounts on fuel and charging for both traditional and new energy vehicles [1] - The credit card issuer has over 10 million cards in its car owner series, providing a comprehensive service ecosystem for vehicle owners, which can save up to 1,200 yuan annually on fuel and charging [1] Group 3: International Travel Trends - International travel also surged, with the highest passenger transport and flight volumes since the second quarter, primarily to Japan, South Korea, and Southeast Asia [2] - Guangfa Credit Card partnered with major payment networks to offer up to 30% cashback on overseas spending and waived foreign transaction fees [2] Group 4: Marketing Initiatives - The "Super Guangfa Day" event coincided with the holiday, featuring promotions from popular merchants, allowing cardholders to participate in "buy one get one free" offers [2] - The company has strategically deployed activities across key holiday periods to stimulate consumer spending in travel, hospitality, and dining sectors [3]