车易融

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车易融:无感审批重塑汽车融资便捷体验
Sou Hu Cai Jing· 2025-04-27 08:34
Core Insights - The article highlights the shift in consumer demand for financial services from mere funding support to a dual pursuit of efficiency and flexibility in the context of the growing experiential consumption model [1][3] - Huishin Chengxin Leasing Co., Ltd. has launched an innovative financing product called "Che Yi Rong," which focuses on "seamless approval, flexible limits, and free usage" to redefine automotive financial service standards [1][3] Group 1 - "Che Yi Rong" eliminates cumbersome offline approvals and lengthy waiting times by utilizing a fully online operation and intelligent systems, allowing users to complete identity verification and vehicle information submission via mobile [3] - The system employs big data and risk control models to achieve instant pre-approval, with funds potentially available on the same day as the application, thus realizing a "seamless service" experience [3] - The product offers financing limits of up to 1 million yuan, covering diverse scenarios such as education, healthcare, and business turnover, with no restrictions on fund usage [3] Group 2 - Huishin Chengxin has created a dedicated service channel for loyal customers who have owned vehicles within the Guanghui system for over one year, allowing for expedited qualification reviews based on complete historical data [3] - This strategy not only enhances customer loyalty but also demonstrates the brand's commitment to rewarding and valuing its loyal customers [3] - Looking ahead, Huishin Chengxin plans to continue optimizing user experience and deepen data collaboration with the Guanghui system, focusing on user needs to enhance service processes and provide efficient, transparent financing support for more vehicle owners [3]