Core Viewpoint - The article highlights the increasing prevalence of telecom network fraud cases, which pose a significant threat to public financial security. In response, Minsheng Bank's Jinan Tangye Branch launched a special publicity campaign aimed at enhancing public awareness and protection against fraud [1][2]. Group 1: Campaign Objectives and Activities - The campaign titled "Sound the Golden Horn, Protect Public Funds" officially started in October 2025, focusing on improving customers' ability to safeguard their funds [1]. - The bank's staff conducted promotional activities in the banking hall and surrounding areas, setting up a fraud knowledge consultation area to educate customers on common fraud tactics such as "impersonating public security" and "false investment schemes" [1]. - Interactive methods, including real case analyses and Q&A sessions, were employed to demonstrate the use of security features like mobile banking safety locks and delayed transfer notifications [1]. Group 2: Target Audience and Engagement - A special "anti-fraud scenario play" was organized for the elderly population, where staff acted as fraudsters to help seniors visually identify scams [1]. - The bank staff explained financial policies in simple terms, covering topics such as deposit insurance, compliant use of bank accounts, and information security, thereby enhancing consumers' understanding of their rights and risk prevention capabilities [1]. Group 3: Future Plans - Moving forward, Minsheng Bank's Tangye Branch plans to strengthen collaboration with public security departments and integrate fraud reminders into business processes to comprehensively protect customer funds [2].