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2025全球数字经济大会数字文旅融合发展论坛举办 现场完成五组战略签约
Zheng Quan Ri Bao Wang· 2025-07-03 13:42
Group 1 - The forum highlighted the transition of digital cultural tourism from a single technology application phase to the 3.0 era characterized by "IP assetization, scene intelligence, and ecological collaboration" [1] - The Deputy Director of Beijing Economic and Information Technology Bureau emphasized the integration of cutting-edge technologies like artificial intelligence and the metaverse with the cultural tourism industry, creating new consumption experiences and industrial forms [1] - Experts shared insights on the digital cultural tourism sector, including the Palace Museum's innovative practices in cultural heritage preservation and the complete implementation path for digital tourism from technical concepts to industry application [1][2] Group 2 - A roundtable forum focused on the integration of technology in reshaping the cultural tourism ecosystem, addressing industry pain points and exploring digital transformation methods for traditional scenic spots [2] - Five strategic agreements were signed during the forum, covering areas such as esports cultural tourism, smart travel, food IP development, cultural digitization, and digital asset sectors [2]