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豫酒再迎新突破!豫坡酱意浓香型白酒团体标准获批
He Nan Ri Bao· 2025-09-04 23:42
Core Insights - Yupo Liquor Industry has achieved a significant milestone with the approval and release of the group standard for "Sauce Aroma Strong Flavor" liquor, marking a transition from enterprise standards established in 2019 to industry consensus after six years of development [1][2] - The approval of the group standard reflects the industry's recognition of Yupo's craftsmanship innovation and style definition, providing authoritative guidelines for production and quality control, thus promoting the healthy and sustainable development of this liquor category [1] - For consumers, the group standard serves as a quality assurance, ensuring that every bottle of "Sauce Aroma" Yupo liquor maintains a typical style characterized by "strong aroma and rich aftertaste," along with stable quality and brand trustworthiness [1] Industry Development - The journey of Yupo's Sauce Aroma Strong Flavor liquor from craftsmanship exploration to enterprise standards has taken 28 years, and the transition from enterprise standards to group standards has taken an additional six years, indicating a persistent and dedicated effort [2] - This achievement is seen as a new starting point for Yupo to continue promoting the "Sauce Aroma" category into broader markets, contributing to the revitalization of the liquor industry in the region [2]