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“壮山农鲜”“圳”甜蜜,百香百色农产品走入深圳
Nan Fang Nong Cun Bao· 2025-11-17 01:09
Core Viewpoint - The "Guilin Products Enter the Bay" event showcases high-quality agricultural products from Tianyang District, promoting the "Zhuangshan Nongxian" brand in Shenzhen, enhancing regional brand recognition and market integration [2][22][28]. Group 1: Event Overview - The event took place on November 16, 2025, in Shenzhen's Luohu District, featuring a variety of agricultural products from the "Zhuangshan Nongxian" series [2][3]. - It included multiple activities such as product sales, brand promotion, cultural tourism, and interactive events, highlighting the diversity and vitality of Baise's agriculture [7][8]. Group 2: Product Highlights - Featured products included dried mango, passion fruit, and cherry tomatoes, allowing consumers to enjoy flavors from Tianyang even during off-seasons [19][21]. - The event showcased various high-quality products like sweet mangoes, tomatoes, and the nutritious "Qinmi 9" passion fruit, which became the "taste focus" of the event [13][14][15]. Group 3: Market Expansion - The "Zhuangshan Nongxian" brand has expanded into the Bay Area market, appearing in major cities like Guangzhou, Shenzhen, and Zhuhai, and participating in national exhibitions [22][23]. - The brand's influence has led to increased recognition and reputation for Tianyang's agricultural products, facilitating deeper market integration [28][30]. Group 4: Business Development - Local enterprises are leveraging the "Zhuangshan Nongxian" brand to open sales channels and achieve brand spillover effects, with products like eco-friendly chili and vegetables gaining popularity [36][38]. - The event also included visits to Shenzhen's agricultural wholesale market for direct engagement with key merchants, establishing solid foundations for future cooperation [41][48].
广博会首设消费帮扶专展!粤桂携手助田阳优品入湾
Nan Fang Nong Cun Bao· 2025-08-22 08:31
Core Viewpoint - The 2025 Guangzhou Consumer Assistance Exhibition, held from August 22 for three days, marks the first establishment of a dedicated consumer assistance exhibition at the Canton Fair, aiming to promote consumption assistance and collaboration between Guangdong and Guangxi [2][9]. Group 1: Event Overview - The exhibition is part of the 33rd Canton Fair and features nearly 1,000 key buyers from major consumer assistance regions and cities across the country [8][10]. - The theme of the exhibition is "Consumer Assistance, Win Together," and it includes dedicated areas for platform enterprises and chain supermarkets, as well as online and live-streaming channels for comprehensive promotion of consumer assistance policies [9][11]. Group 2: Products and Participation - The exhibition showcases high-quality local products from Tianyang, Guangxi, including mangoes, golden passion fruits, and various processed goods, which received positive feedback from attendees [4][16][21]. - Five companies from Tianyang participated, presenting dozens of ecological products, including mangoes and rice, to attract buyers and consumers [19][20][21]. Group 3: Marketing and Promotion Strategies - A special procurement guide titled "Baise Tianyang Flavor Map - Tianyang Quality Products Procurement Guide" was launched to facilitate better understanding and purchasing of local agricultural products [34][36]. - The guide details various products, their characteristics, origins, and contact information, providing a one-stop procurement service for buyers [37]. Group 4: Agricultural Development and Economic Impact - Since the new round of cooperation between Shenzhen Guangming District and Tianyang District began in 2024, efforts have been made to enhance the brand value of Baise mangoes and expand market channels [40][41]. - The mango planting area in Tianyang covers 420,000 mu, with an annual output of 384,000 tons and an annual output value exceeding 1.8 billion yuan [49].