来源：凤凰网财经《IPO观察哨》 有着全球数量规模最大酒店集团之称的锦江酒店要赴港IPO了！ 6月29日，上海锦江国际酒店股份有限公司（以下简称"锦江酒店"）正式向港交所递交上市申请，独家 保荐人为东方证券国际。值得注意的是，此次锦江酒店冲击港股，实则是锦江系时隔三年后的再度回 归。早在 2006年，锦江资本已在香港联交所敲钟上市；但上市后，有分析指出锦江资本港股股价及流 动性低迷难以支撑公司融资需求。最终，锦江资本在2022年5月接受控股股东锦江国际的私有化方案， 正式从港交所退市。 近年来，锦江酒店通过频繁并购和加盟模式不断扩张规模，门店数量急剧增加。据其招股书显示，截至 2024年，锦江酒店已开业酒店家数达1.34万家，客房间数达129万间。按已开业酒店家数计算，锦江酒 店是中国以及全球最大的酒店集团。 然而，这种快速扩张并未给锦江酒店带来更大的效益，反而因并购产生高额负债、加盟管理失控、海外 业务遇挫等诸多问题，导致公司陷入"越扩张越亏损"的困境。与此同时，公司股价也随经营业绩的颓势 持续下滑，截至7月23日收盘，锦江酒店A股股价报22.71元/股，其市值较2023年4月峰值已蒸发超400亿 元，缩水 ...

Group 1 - The outbound tourism market in China is experiencing significant growth, with platforms like Fliggy and Mafengwo reporting increases in bookings and search interest for overseas travel [1] - The China Tourism Research Institute indicates that the outbound tourism market is entering a new period of prosperity, supported by data from the past ten quarters [1] - Jin Jiang Hotels is accelerating its overseas expansion to capitalize on the recovery of outbound tourism, positioning itself as a representative enterprise in the industry [1] Group 2 - Jin Jiang is one of the first Chinese hotel companies to expand internationally, establishing a global hotel operation network across five continents through partnerships and acquisitions [2] - The company has integrated various hotel brands, including Radisson and Louvre Hotels Group, to enhance its competitive edge in the global market [2][3] - Jin Jiang's overseas brand restructuring includes a five-year upgrade plan for Louvre Hotels Group, focusing on improving operational capabilities and optimizing cost structures [3] Group 3 - Southeast Asia remains a top destination for Chinese tourists, prompting Jin Jiang to expand its presence in the region with plans to open over 100 hotels in six Southeast Asian countries within five years [4] - Recent hotel signings include the first Jin Jiang Dujun hotel in Laos and the first Lavande hotel in Malaysia, reflecting the company's commitment to regional growth [4] Group 4 - Jin Jiang is adopting a unified platform approach for its overseas expansion, integrating products, channels, standards, and services to enhance the travel experience for Chinese tourists [6] - The "Jin Jiang Hui" platform, with over 200 million members, offers comprehensive travel services, including hotel bookings and travel arrangements, enhancing customer loyalty and engagement [6] - The platform's member repurchase rate and points redemption rate have seen significant increases, indicating strong customer satisfaction and retention [6] Group 5 - As more Chinese tourists travel abroad, there is a growing demand for familiar, convenient, and predictable lodging experiences, which Jin Jiang aims to provide [7] - The company's international expansion is expected to create collaborative opportunities within the overseas hospitality ecosystem, setting a new standard for Chinese hotel internationalization [7]