Core Insights - The 40th Ice and Snow Carnival in Beijing's Yanqing District has been launched, with Shenzhou Car Rental as a key corporate partner, offering a "Rent + Ski" package to enhance travel convenience for tourists [1][2] - Yanqing is a significant ecological tourism hub in northwest Beijing, attracting approximately 4 million visitors annually, with a focus on winter sports and cultural experiences [1][2] - The "Rent + Ski" package includes vehicle rentals through the Shenzhou Car Rental app, allowing for seamless travel from urban areas to ski resorts, along with discounts on ski tickets and scenic spots [1][2] Company Developments - Shenzhou Car Rental has upgraded its fleet in the Yanqing area, adding high-performance SUV models to meet the demands of winter tourism [2] - The company aims to enhance accessibility and experience for tourists, encouraging longer stays and exploration of local culture and attractions [2] - The growing trend of ice and snow tourism is expected to significantly boost regional economic growth, with projections of over 520 million visitors nationwide during the 2024-2025 season [2]

针对冰雪出游需求，神州租车今年在延庆区域升级车队矩阵，新增投放坦克300、问界M7/M9等高通过 性、强智能配置的SUV车型，配合区域内超千台SUV车队的规模优势，为家庭游、年轻群体等不同客群 提供多样化选择。 延庆是京西北生态旅游重镇，冬季冰雪资源突出。自1984年首届冰雪节至今，延庆冰雪欢乐季已发展为 集滑雪、冰玩、民俗、研学于一体的综合性冰雪品牌，年接待游客约400万人次。此次神州租车推出的 一站式出行解决方案，精准匹配游客冬季冰雪出行需求，让"玩转延庆"变得更简单。游客通过神州租车 APP预订"京津冀优选"车辆，支持异地取还车直达雪场。此外，"租+滑"冰雪大礼包还将叠加雪票折 扣、景区优惠等权益，将租车服务与冰雪体验深度绑定。 中证报中证网讯（记者 王辉）11月22日，北京市延庆区第四十届冰雪欢乐季正式启动。作为本届活动 的企业合作伙伴，神州租车携"租+滑"冰雪大礼包亮相，通过整合租车服务与冰雪旅游资源，在本届冰 雪欢乐季为游客提供从城区到雪场的一站式出行解决方案，也为延庆冰雪季注入了便捷化、品质化的出 行选择。 ...

Core Insights - The 40th Ice and Snow Carnival in Beijing's Yanqing District has officially launched, with Shenzhou Car Rental as a key corporate partner, offering a "Rent + Ski" package to enhance travel convenience for visitors [1][4] - Yanqing is a significant ecological tourism hub in northwest Beijing, attracting approximately 4 million visitors annually, with a focus on winter sports and cultural experiences [1][4] Company Initiatives - Shenzhou Car Rental has upgraded its fleet in the Yanqing area, introducing high-performance SUVs such as Tank 300, Wanjie M7/M9, and BYD Song, catering to diverse customer needs including families and young travelers [2] - The "Rent + Ski" package allows tourists to book vehicles via the Shenzhou Car Rental app, facilitating seamless travel from urban areas to ski resorts, with additional benefits like ski ticket discounts and scenic area promotions [1][2] Industry Trends - Ice and snow tourism is becoming a crucial driver of regional economic growth, with projections indicating that nationwide ice and snow tourism visits will exceed 520 million during the 2024-2025 season [4] - Self-driving is emerging as the preferred mode of transportation for ice and snow tourism due to its flexibility, and the integration of "car rental + skiing" services is expected to enhance visitor experiences and unlock regional economic potential [4]