Core Viewpoint - The article highlights the regulatory measures imposed by the Urumqi Market Supervision Administration in Xinjiang regarding the advertising of mosquito repellent products, emphasizing the need for compliance with the Advertising Law of the People's Republic of China. Group 1: Regulatory Guidelines - Advertisements for pesticide products, including mosquito repellents, must be approved by the relevant advertising review authority before publication [1] - Advertisements for mosquito repellent products must clearly state the pesticide advertising approval number [1] - Advertisements must not contain assertions or guarantees regarding efficacy and safety [1] - Advertisements cannot utilize the names or images of research institutions, academic organizations, technical promotion agencies, industry associations, professionals, or users for endorsement [1] Group 2: Prohibited Content in Advertisements - Advertisements must not include statements about effectiveness rates [2] - Advertisements are prohibited from containing "no refund" promises or insurance commitments [2]