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柬埔寨20种本土产品获国家身份认证,推动特色产业品牌化升级
Shang Wu Bu Wang Zhan· 2025-12-12 08:23
Core Viewpoint - Cambodia has successfully registered 20 local specialty products as national identity products, aiming to enhance the recognition and competitiveness of local products in the market and assist specialty industries in reaching international markets [1][2]. Group 1: Product Registration Details - The approved 20 products include 11 collective trademark registered products, 8 geographical indication registered products, and 1 certified brand product [2]. - The 11 collective trademark products focus on Cambodia's advantageous agricultural products and handicrafts, including items such as Kampot coconuts, Siem Reap rice noodles, and Cambodian tobacco, showcasing the diversity of local industries [2]. - The 8 geographical indication products leverage Cambodia's unique geographical environment and traditional craftsmanship, including Kampot pepper and Mondulkiri wild honey, which will enhance their rarity and brand value [2]. Group 2: Impact on Local Industries - The certification of these 20 local products is a significant step in Cambodia's efforts to standardize and brand its specialty industries, providing quality assurance for consumers and protecting traditional crafts and quality resources [2]. - The certified brand product, Malysangkor jasmine rice, is expected to improve its recognition and market share in the international high-end rice market [2].