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马年文创产品走红 生肖经济带动新春消费热潮
Yang Guang Wang· 2026-02-14 03:36
Group 1 - The article highlights the rising popularity of cultural and creative products themed around the Year of the Horse as the Spring Festival approaches, indicating a boost in holiday consumption driven by traditional zodiac culture [1] - In Luoyang, Henan, various museums are attracting tourists with creative products that blend cultural relics, traditional craftsmanship, and modern design, such as tri-color and bronze artifacts [1] - In Inner Mongolia's Sunite Right Banner, the "Intangible Cultural Heritage New Year" event draws visitors to experience traditional crafts like felt embroidery and leather painting, with horse-themed products receiving the most orders [1] Group 2 - A glass company in Zibo, Shandong, is producing over 30 zodiac-themed creative works for the Year of the Horse, focusing on traditional representations of horses in their designs [2] - In a paper-cutting workshop in Pucheng, Fujian, a representative artisan is fulfilling an order of over 3,000 pieces of custom paper-cut gifts for clients in Beijing, featuring a new creation titled "Fortune Horse Brings Good Luck" [3] - The new paper-cut design incorporates a galloping horse within the character for fortune, reflecting a strong demand for these creative products [3]