Group 1 - The event "Shan Hai Fu Ju · Liao Nuan Wan Jia" officially opened on January 29, featuring over 400 standard exhibition booths and showcasing more than 500 types of local specialty products from over 300 quality enterprises [1][3] - The market offers a one-stop shopping experience for traditional New Year goods, including local delicacies such as Liao Dong mountain treasures, Liao Nan seafood, and various grains and oils from Liao Bei [3] - Popular food items include traditional dishes like sauerkraut and pork hotpot, and a unique dessert called sticky rice dumpling ice cream, which has become a hit among young people [3] Group 2 - The "Intangible Cultural Heritage Craft Workshop" features exquisite traditional embroidery and jade carving works, attracting attention from visitors who are eager to learn about these crafts [5] - A total of 100 million yuan in consumer subsidies is being offered during the event, with shoppers able to receive a 100 yuan shopping red envelope by downloading the "Qi Pin Wang APP" [7] - The event runs from now until February 12, with daily hours from 10:00 AM to 8:00 PM at the Shenyang Shengjing Longcheng [7]

Core Viewpoint - The "New Year Goods Festival" in Shenyang has officially launched, showcasing a vibrant market atmosphere with a focus on local products and cultural heritage, while also providing significant consumer subsidies to enhance shopping experiences [3][4][6]. Group 1: Event Overview - The "New Year Goods Festival" features over 400 standard exhibition booths and more than 300 quality enterprises presenting over 500 types of local specialty products [4]. - The event includes traditional performances and interactive experiences, creating a festive environment for attendees [3][5]. Group 2: Product Offerings - The market showcases a variety of local delicacies, including traditional dishes and snacks, with popular items like smoked chicken and sweet pears attracting significant attention from visitors [3][5]. - Unique offerings such as traditional embroidery and jade carvings are also highlighted, appealing to younger audiences interested in cultural craftsmanship [5]. Group 3: Consumer Incentives - A total of 100 million yuan in consumer subsidies is being offered during the event, allowing shoppers to receive discounts through a mobile app, enhancing affordability and encouraging local spending [6]. - The festival operates from January 29 to February 12, with a hybrid model of online and offline sales to cater to diverse consumer needs [6].