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伴鱼PalFish入选福布斯出海TOP30 海外业务高增长凸显全球化战略价值
Zheng Quan Ri Bao Wang· 2025-11-07 10:15
Core Insights - PalFish, an international brand under Beijing Read Me Technology Co., Ltd. (伴鱼), has been recognized as the only education company in the 2025 Forbes China Globalization TOP 30 list, awarded as a "Leading Brand" [1] - PalFish's overseas business has shown a remarkable annual growth rate of over 150%, becoming a significant growth driver for the company [1] - The selection of PalFish reflects a strategic upgrade in China's new economy from "scale going global" to "value going global" [1] Business Strategy - PalFish has adopted a "high quality, high price" positioning, moving away from a money-burning strategy to establish a healthy business loop and brand barrier [1] - The company has strategically opened 14 learning centers overseas since 2023 to address rising online traffic costs, creating new growth pathways [1] Technological Innovation - The core engine driving PalFish's global business is technological innovation, particularly through the self-developed AI teacher "Coco," which enhances teaching efficiency and forms a key technological barrier [2] - The company plans to focus on four core components: "content + hardware + offline centers + AI" to enhance international competitiveness [2] - With a clear strategic plan, robust business model, and leading technology investment, PalFish's globalization journey opens new avenues for long-term value growth [2]