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视觉中国一审败诉:做生意先管好版权
经济观察报· 2025-11-22 10:37
戴建峰诉视觉中国案的意义在于,为行业划出了一条操作底 线:版权交易的前提是权属清晰、程序合规。对视觉中国及其 他同类平台而言,真正的挑战不是如何扩大图库规模,而是如 何构建可信赖的授权验证机制,如何在商业利益与权利保障之 间保持平衡。 作者: 远山 封图:图虫创意 11月20日,天津市和平区人民法院一纸判决,为摄影师戴建峰与视觉中国之间长达两年的纷争画 上句号。 法院认定,视觉中国在未获授权的情况下销售戴建峰作品《银河下的村庄》,构成对其信息网络传 播权与署名权的侵犯;同时指出,该公司此前向作品原创者索赔8万余元的行为"存在明显不当", 缺乏必要的审慎义务。判决要求视觉中国三家关联公司连带赔偿经济损失及合理支出共计15000 元,并在官网首页连续48小时刊载声明以消除影响。 戴建峰诉视觉中国案的意义在于,为行业划出了一条操作底线:版权交易的前提是权属清晰、程序 合规。对视觉中国及其他同类平台而言,真正的挑战不是如何扩大图库规模,而是如何构建可信赖 的授权验证机制,如何在商业利益与权利保障之间保持平衡。 从长远发展的角度看,视觉中国所处的图库行业,版权是核心资产,创作者是内容源头。若想行稳 致远,须将尊重版权、 ...
视觉中国一审败诉:做生意先管好版权
Jing Ji Guan Cha Wang· 2025-11-22 06:32
Core Viewpoint - The case between photographer Dai Jianfeng and Visual China highlights the critical role of copyright management on platforms, emphasizing that effective verification and protection of copyright is essential for the platform's credibility and business model [3][4]. Group 1: Legal Judgment and Implications - The Tianjin Peace District People's Court ruled that Visual China infringed on Dai Jianfeng's rights by selling his work without authorization, ordering compensation of 15,000 yuan and a public statement on their website [2]. - The court criticized Visual China's previous demand for over 80,000 yuan from the original creator as inappropriate, indicating a lack of due diligence [2]. Group 2: Platform's Role in Copyright Management - Visual China's business model relies on its ability to manage copyright effectively; failure in this area can shift the platform from a "copyright service provider" to a "risk creator," undermining its legitimacy [3]. - The platform has faced scrutiny before for copyright issues, including a 2019 incident where it misrepresented public domain content as proprietary, leading to regulatory intervention [3]. Group 3: Future Developments and Strategies - In January 2024, Visual China launched an AI copyright review system to automatically screen for potential copyright infringements, marking a shift from reactive to proactive management [4]. - The case sets a precedent for the industry, emphasizing that clear ownership and compliance are prerequisites for copyright transactions, challenging platforms to balance commercial interests with rights protection [4][5]. Group 4: Recommendations for Improvement - Platforms should invest in sufficient human and technical resources to establish rigorous review mechanisms to prevent unauthorized content from being uploaded [5]. - Clear and accurate attribution of creator information is essential to protect their rights, and a comprehensive copyright management system is necessary to ensure compliance and build trust with creators [5].