Core Insights - A new AI bot at Jo Malone, a beauty company, has successfully enabled customers to purchase perfume without the need to smell it first, indicating a significant advancement in digital retail strategies [1] Company Summary - Jo Malone has integrated an AI bot into its sales process, which addresses the challenge of online perfume sales by allowing customers to make purchases based on digital recommendations rather than physical scent testing [1] Industry Summary - The introduction of AI technology in the beauty industry, particularly in fragrance sales, represents a shift towards more innovative digital solutions that can enhance customer experience and drive sales [1]