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Salesforce announces Agentforce 360 as enterprise AI competition heats up
Yahoo Financeยท 2025-10-13 12:00
Core Insights - Salesforce has launched its latest AI agent platform, Agentforce 360, to attract enterprises in a competitive AI software market [1][2] - The new platform will be showcased at the upcoming Dreamforce customer conference starting October 14 [2] Product Features - Agentforce 360 includes a new AI agent prompting tool called Agent Script, which allows users to program AI agents for more flexible responses to various situations, set to be released in beta in November [3] - Users can utilize "reasoning" models powered by Anthropic, OpenAI, and Google Gemini, which enable agents to think before responding rather than relying solely on patterns [4] - A new agent building tool, Agentforce Builder, will allow users to build, test, and deploy AI agents from a single platform, also set for beta release in November [5] Integration and Future Plans - Salesforce is enhancing integration between Agentforce and Slack, with core applications surfacing directly in Slack starting this month and expanding through early 2026 [6] - Slack is piloting a new personalized AI agent, Slackbot, which learns about users to provide insights and suggestions [6] - Future plans for Slack include serving as an enterprise search tool and launching connectors with platforms like Gmail, Outlook, and Dropbox by early 2026 [7] Competitive Landscape - The enterprise AI market is seeing increased activity, with Google announcing Gemini Enterprise, which has early customers like Figma and Klarna [8] - Anthropic is gaining traction with its Claude Enterprise product, having secured a significant deal with Deloitte to deploy its chatbot to 500,000 employees [9]