Core Insights - ServiceNow (NOW) and Salesforce (CRM) are leading platforms in workflow automation, utilizing cloud-based software and AI tools to enhance operational efficiency for enterprises [1][3] - The global workflow automation market is projected to grow from $23.77 billion in 2025 to $37.45 billion by 2030, with a CAGR of 9.52%, indicating strong demand for automation solutions [3] ServiceNow Highlights - ServiceNow is experiencing increased adoption of its workflows as enterprises enhance digital operations, automating processes across various departments [4] - In Q3 2025, ServiceNow closed 89 large deals, including 11 exceeding $5 million, with a year-over-year increase of 30% in clients spending over $20 million [5] - The introduction of the Core Business Suite in May 2025 has enhanced ServiceNow's capabilities, integrating AI to improve execution across departments [6] - Subscription revenues for Q3 2025 are projected between $3.26 billion and $3.265 billion, reflecting a year-over-year growth of 20%-20.5% [7] Salesforce Highlights - Salesforce's platform is widely adopted for integrating sales, service, marketing, and analytics workflows, with a focus on real-time data and AI [8] - In the first quarter, over half of Salesforce's top 100 deals included multiple clouds, with nearly 60% featuring both Data Cloud and AI [9] - Salesforce anticipates second-quarter sales between $10.11 billion and $10.16 billion, with Subscription and Support revenues expected to grow approximately 9.5% year-over-year [11] Valuation and Performance - Year-to-date, NOW shares have decreased by 12.5%, while CRM shares have declined by 24.2% [12] - NOW shares are trading at a forward Price/Sales ratio of 13.46X, significantly higher than CRM's 5.74X, indicating that both stocks are considered overvalued [15] - The Zacks Consensus Estimate for NOW's 2025 earnings is $16.79 per share, reflecting a 20.62% year-over-year increase, while CRM's fiscal 2026 earnings estimate is $11.30 per share, indicating a 10.78% increase [17] Competitive Positioning - ServiceNow is positioned favorably compared to Salesforce, benefiting from a strong portfolio and partnerships, while Salesforce faces challenges from competition and macroeconomic conditions [18][19]