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海伦钢琴携新品亮相2025上海国际乐器展 奏响科技与音乐教育的视听盛宴
Core Insights - The 2025 Shanghai International Musical Instruments Exhibition took place from October 22 to 25, covering an area of 150,000 square meters across 14 exhibition halls, showcasing a blend of traditional craftsmanship and smart technology in music [1][4] Company Highlights - Helen Piano, a leading Chinese piano brand, showcased a comprehensive range of musical instruments and innovative products under the theme "Technology Empowers Music, Education Connects the Future" [1][4] - The exhibition attracted numerous industry experts and leaders, including Wang Shicheng, Vice Secretary of the China Light Industry Federation, and renowned composer and performer Bian Liunian, who visited Helen Piano's booth [3] - Helen Piano's Chairman, Chen Helen, emphasized the company's commitment to elevating Chinese manufacturing to intelligent manufacturing, providing high-quality piano products and services to global music enthusiasts [3][9] Product Showcase - Helen Piano planned four major exhibition areas to cater to diverse musical needs, including traditional acoustic pianos, AI smart digital pianos, drums, folding pianos, and electric wind instruments [4][6] - The acoustic piano area featured classic upright and grand pianos, praised for their rich sound quality, while the digital piano area showcased AI smart digital pianos that replicate the touch and feedback of grand pianos [6] - The portable instruments section included innovative products like folding pianos and smart electric wind instruments, designed for easy storage and portability, allowing musicians to play anywhere [6] Strategic Goals - During the exhibition, Helen Piano announced two strategic development goals: to create "intelligent, entertaining, and market-oriented" musical products and to enhance production capabilities through new quality production forces [9][10] - The company introduced three series of AI smart digital pianos and an upcoming smart electric wind instrument, highlighting their competitive pricing and superior performance compared to Japanese brands [10]