Airbnb爱彼迎房源预订服务
Search documents
机构:2026年春节假期前后出境游搜索热度达去年同期两倍左右
Bei Jing Shang Bao· 2025-12-09 08:20
Group 1 - The core viewpoint of the articles highlights a significant increase in outbound travel interest among Chinese travelers for the 2026 Spring Festival, with search activity reaching approximately double that of the previous year [1][2] - The 2026 Spring Festival holiday is officially scheduled from February 15 to February 23, lasting for 9 days, which is expected to drive travel plans [1] - Over 70% of accommodation bookings are anticipated to occur outside the 9-day Spring Festival holiday, indicating a trend towards extended travel experiences [1] Group 2 - Popular destinations for Chinese travelers during the 2026 Spring Festival include New Zealand, Norway, Thailand, Italy, Australia, Spain, France, South Korea, Malaysia, and the UK, with New Zealand and Norway emerging as increasingly popular choices [1] - The desire for travel experiences that are further, freer, and closer to nature is evident, with outdoor and nature-related activities becoming the most booked experiences among Chinese tourists [2] - The "Z generation" is leading the surge in outbound travel searches, with their interest increasing over threefold year-on-year, reflecting a strong inclination towards adventurous and nature-oriented travel [2]