Toronto, Canada--(Newsfile Corp. - January 23, 2026) - Boba Mint Holdings Ltd. (CSE: TNJ) (OTCQB: WERDF) ("Boba Mint" or the "Company") Amino, the AI-powered nutrition and health tracking platform and a leading portfolio company of WERD Studios, which is wholly owned by Boba Mint Holdings Ltd., announced it has surpassed 50,000 signups, marking a major growth milestone and validating early product market fit as user adoption continues to accelerate.Since its launch in September 2025, Amino has seen consist ...

Core Viewpoint - Boba Mint Holdings Ltd. is initiating a non-brokered private placement to raise between $250,000 and $750,000 through the issuance of common shares priced at $0.10 each, aimed at supporting general working capital and game development at WERD Studios [1][2]. Group 1: Offering Details - The private placement will consist of a minimum of 2,500,000 and a maximum of 7,500,000 common shares [1]. - The offering may close in multiple tranches and is subject to necessary corporate and regulatory approvals, including CSE approval [4]. - The securities issued will be subject to a statutory hold period of four months plus a day from the issuance date [4]. Group 2: Insider Participation - Andrew Shore, CEO and founder of WERD Studios, is expected to subscribe for at least 2,500,000 common shares in the offering [3]. - Mr. Shore's participation qualifies as a "related party transaction" but is exempt from formal valuation and minority shareholder approval requirements due to the transaction's size relative to the company's market capitalization [3]. Group 3: Company Overview - Boba Mint Holdings is a blockchain gaming and digital innovation company focused on developing consumer apps and blockchain projects that integrate technology, gamification, and real-world utility [6]. - The company's mission is to create engaging products that positively impact users' daily lives [6]. Group 4: Business Progress - The company reports promising progress with its Amino platform, particularly in user growth and engagement, indicating a focus on scaling and building momentum [5].

Core Insights - Amino, an AI-powered calorie counter app, has successfully completed its first month since launch, achieving strong user growth and celebrity endorsement from Kyle Forgeard [1][2][4] - The app has signed up over 11,000 users in its first 30 days, with a daily average of approximately 100 new downloads during active campaigns [2][4] - The marketing strategy has proven effective, utilizing digital channels and influencer partnerships, leading to plans for increased marketing investment and expansion of partnerships [3][5] User Growth and Engagement - Amino's initial marketing efforts included paid Instagram ads, micro-influencer partnerships, and organic community engagement, resulting in over 11,000 users [2] - The endorsement by Kyle Forgeard generated nearly 2,000 new users within 24 hours, highlighting the impact of authentic creator-driven engagement [4] - The app's user acquisition strategy has shown strong efficiency, with a cost-effective model combining paid media and influencer-generated content [3] Future Marketing Plans - The company plans to increase its marketing budget and expand partnerships with additional high-profile creators, including members of the NELK team [5] - Upcoming TikTok advertising campaigns are set to launch, aimed at enhancing visibility and growth among key demographics [5] - Amino is currently available on both iOS and Android platforms, indicating a broad market reach [5]

Core Insights - Boba Mint Holdings Ltd. has launched Amino, a free AI-powered diet companion app aimed at simplifying nutrition tracking and enhancing user engagement [1][3][4] Group 1: Product Launch - Amino is designed to be a user-friendly app that allows users to track their meals easily and enjoyably [1][3] - The app is completely free, eliminating subscription fees and paywalls, and will generate revenue through advertisements and brand partnerships in the future [3][4] Group 2: Brand Ambassadors - The NELK Boys have been announced as the first official brand ambassadors for Amino, leveraging their large following to promote healthy eating [2][4] - The involvement of popular personalities is expected to significantly boost user adoption and engagement with the app [4] Group 3: Key Features - Amino includes features such as an AI-powered food camera for calorie tracking, personalized suggestions that improve with use, and a rewards system for healthy actions [9] - The app is available on both iOS and Android platforms, making it accessible to a wide audience [5]