Core Viewpoint - Tim Cook is considered a more outstanding entrepreneur than Steve Jobs, and his leadership has significantly contributed to Apple's success, leading to a tenfold increase in market value and the launch of innovative products [1][2][3]. Group 1: Tim Cook's Achievements - Under Cook's leadership, Apple's market value grew to over $3 trillion, and iPhone sales increased from 1 billion to 3 billion units [2]. - Cook has successfully expanded Apple's product line with innovations like Apple Watch, AirPods, and Apple Vision, as well as subscription services like Apple TV and Apple Arcade [2]. - The transition from Intel chips to Apple's self-developed chips in Mac products has been completed, showcasing Apple's technological independence [2]. Group 2: Social Responsibility and Leadership Style - Cook emphasizes social responsibility, integrating issues like environmental protection and privacy into Apple's operations, with a goal of achieving carbon neutrality by 2030 [2]. - Cook's approach is seen as more approachable compared to Jobs, as he has made multiple visits to China, enhancing Apple's global presence [2]. Group 3: Succession Planning - At 65 years old, Cook has expressed fatigue and a desire to reduce his workload, prompting Apple to accelerate its succession planning [5]. - The likely successor is John Ternus, the current Senior Vice President of Hardware Engineering, who has been with Apple for 25 years and is known for his cautious and low-profile demeanor [5][7]. Group 4: Expectations for John Ternus - Ternus is expected to drive hardware innovation at Apple, addressing concerns about the lack of product innovation in recent years [9]. - He has led the development of significant products like AirPods and the transition to Apple’s M-series chips, indicating his capability in hardware innovation [7][9]. - Ternus's background in hardware is seen as crucial for advancing Apple's AI initiatives, which have lagged under Cook's operational focus [11]. Group 5: Employee Perspectives - Some Apple employees express concerns that Ternus may lack the visionary and risk-taking qualities of Jobs, potentially leading to a more conservative approach to product development [13]. - Ternus shares similarities with Cook in terms of supply chain management expertise and interest in environmental issues, suggesting continuity in leadership style [13].