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Can Affirm & Google's AP2 Partnership Redefine Agent-Led Payments?
ZACKSยท 2025-10-10 16:21
Core Insights - Affirm Holdings, Inc. (AFRM) is enhancing its partnership with Google by supporting the Agent Payments Protocol (AP2), which is designed to facilitate secure, agent-led transactions across various platforms [1][8] - The integration of AP2 allows AFRM to embed its payment options into a new era of digital payments, emphasizing responsible lending and consumer trust through real-time assessments and interest-free installment plans [2][3] Company Developments - AFRM's platform already integrates with Google Pay and Chrome's autofill feature, which positions the company to connect with new consumers and merchants [2] - The collaboration with Google and the integration of AP2 signifies AFRM's intent to diversify beyond Buy Now, Pay Later (BNPL) services and establish itself as a tech-savvy financial partner [3][4] - Total transactions for AFRM surged 51.8% year over year in the fourth quarter of fiscal 2025, indicating strong growth and potential for increased transaction volumes [4][8] Competitive Landscape - Competitors such as PayPal and Visa are also advancing in the fintech space, with PayPal launching its Agent Toolkit and Visa developing its Intelligent Commerce initiative, both focusing on AI integration [5][6] - PayPal's total payment volume increased by 6% year over year in the second quarter of 2025, while Visa's processed transactions rose by 10% year over year in the third quarter of fiscal 2025 [5][6] Financial Performance - In the year-to-date period, AFRM's shares gained 25.7%, outperforming the industry's rise of 20.9% [7] - The Zacks Consensus Estimate for AFRM's fiscal 2026 earnings implies a remarkable 460% growth from the previous year, with revenue growth projected at 23.8% year over year [9] - Current earnings estimates indicate significant year-over-year growth, with the most recent consensus for fiscal 2026 earnings at $0.84 and $1.45 for the following year [10]