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Clorox Launches Free Holiday Gift of Clean: Complimentary In-Home Cleaning Service and Essential Product Bundle for Shoppers
Prnewswireยท 2025-11-12 14:03
Core Insights - Clorox is launching the "Clorox Gift of Clean," which includes a free bundle of cleaning products and a complimentary two-hour in-home cleaning service powered by Angi, available for a limited time [2][3] Product Offering - The "Gift of Clean" includes Clorox Disinfecting Wipes, Clorox Clean-Up Cleaner + Bleach, Clorox ToiletWand, and Clorox Automatic Toilet Bowl Cleaner Tablets [7] - The offer aims to provide a feel-good experience during the holiday season, contrasting with the stress often associated with holiday gifting [2][3] Marketing Strategy - Clorox is promoting the gift with a new holiday jingle to enhance brand engagement and spread awareness of the promotion [4] - The campaign is designed to resonate with consumers by emphasizing the emotional benefits of cleanliness, which Clorox research indicates rivals the joy of other pleasurable experiences [2][5] Consumer Engagement - Consumers can claim the "Gift of Clean" starting November 19, 2025, through a dedicated landing page, with options to send it as a gift to others [3] - The promotion is limited in supply, encouraging urgency among consumers [3] Company Background - The Clorox Company, headquartered in Oakland, California, has a long history of integrating sustainability into its business practices and was ranked No. 1 on Barron's 100 Most Sustainable Companies list for three consecutive years [6]