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Dell No. 2 Jeff Clarke is taking control of its stuttering PC business. Read the memo he sent to staff.
Business Insiderยท 2025-07-25 10:41
Core Insights - Dell's PC and hardware division, the largest revenue driver, has seen a decline in revenue for the past three years, with total CSG revenue at $48.6 billion in 2025, down 21% from its 2022 peak [1][8] - Jeff Clarke, the vice chairman and COO, will take on day-to-day leadership of the consumer solutions group (CSG) to accelerate decision-making and capitalize on the PC refresh cycle [2][14] - The company is undergoing a reorganization to modernize operations, including leadership changes, with Sam Burd appointed to lead corporate strategy [2][16] Revenue Performance - CSG's revenue has declined annually since 2022, while ISG revenue, driven by AI server demand, increased by 29% in the last financial year [8] - Dell's total annual revenue rose by 8% in the 2025 financial year, and the company's stock increased by 11% since January [9] Market Position - Dell has been losing market share to competitors like Lenovo and HP in consumer and commercial notebooks and desktops [9] - The company aims to lead in the commercial and consumer PC markets and is focused on the critical PC refresh cycle [10] Employee Sentiment - Dell's employee satisfaction score, known as the employee net promoter score (eNPS), fell to 32, a nearly 50% decline over two years amid workforce reductions and return-to-office mandates [13]