加利福尼亚州卡尔弗城, June 10, 2025 (GLOBE NEWSWIRE) -- 全球领先的互动数字娱乐领域独立开发商与发行商 Snail, Inc. (Nasdaq: SNAL，以下简称 “Snail Games” 或 “公司”) 将在 Steam 平台举办年度发行商促销活动，这是公司今年最具影响力的创收窗口之一。 活动期间，旗下全系列游戏均提供大幅折扣，多款备受期待的新游还将在 Steam Next Fest 期间开启前瞻试玩，充分展现 Snail 持续增长的势头与扩大玩家群体的强劲动力。 Snail Games 的 Steam 发行商促销活动一直是其营收和用户获取的主要驱动因素。去年活动期间，单日平均销量达到非促销期的 1.6 倍。 今年公司旨在突破这一成绩，不仅为主打游戏提供史上最大力度折扣，还将带来更丰富的产品矩阵，涵盖近期新作及内容更新。 这些促销窗口不仅会创造短期营收增长机会，更重要的是为旧有游戏、抢先体验版游戏及新作提供高曝光的流量入口，为长期玩家参与度和持续变现奠定基础。 史上最大力度折扣 在发行商促销活动期间，Snail Games 针对 Bellwright 提供 Steam ...

Core Insights - Snail, Inc. is hosting its annual Publisher Sale on Steam, which is a significant revenue-driving event for the company, featuring deep discounts and anticipated titles [1][2] - The sale is expected to drive daily unit sales to 1.6 times the average of non-promotional periods from the previous year, with the company aiming to exceed this figure [2] - The event serves as both a short-term revenue growth opportunity and a long-term player engagement strategy through the promotion of back catalog titles and new releases [2][11] Discounts and Promotions - The game Bellwright is seeing its highest discount of 20% since its early access launch during the Publisher Sale [3] - The ARK Franchise Bundle, which includes titles like ARK: Survival Evolved, is offered at a 20% discount, while PixARK is available at 57% off [4] - Other titles such as West Hunt and The Cecil: A Journey Beyond are also featured with significant discounts of 50% and 15% respectively [5] Upcoming Titles and Engagement Strategies - Upcoming titles like Robots at Midnight and Echoes of Elysium are highlighted for pre-order and wishlist growth, with demos available to build early audience momentum [7] - Zombie Rollerz: The Last Ship is participating in Steam Next Fest with a live demo to enhance visibility ahead of its release [8] - Survivor Mercs is offered at 38% off with a playable demo to encourage early access growth and feedback-driven development [6] Company Overview - Snail, Inc. is a leading global independent developer and publisher of interactive digital entertainment, with a diverse portfolio of premium games across various platforms [9]

Financial Data and Key Metrics Changes - The company reported revenues of $20.1 million for Q1 2025, a 42.5% increase compared to $14.1 million in Q1 2024 [5][20] - Bookings increased by 13.6% to $22.2 million compared to $19.6 million in the same period last year [22] - The net loss for Q1 2025 was $1.9 million, slightly higher than the loss of $1.8 million in Q1 2024 [21] - EBITDA for the quarter was a loss of $3.2 million, compared to a loss of $1.9 million in the prior year [22] Business Line Data and Key Metrics Changes - Total units sold increased by 45% to 1.5 million, primarily driven by the flagship ARC franchise [5] - The mobile segment saw significant growth, with ARC Ultimate Mobile Edition achieving 4.8 million downloads and an average daily active user count of approximately 144,000 [7][20] Market Data and Key Metrics Changes - PC gaming accounted for approximately 48% of revenue in 2024, compared to 41% from consoles [24] - The company noted that the mobile game segment helps offset broader economic impacts, as it lowers the barriers to entry for new players [24] Company Strategy and Development Direction - The company is focused on expanding its content portfolio and diversifying revenue streams, including a new short drama business [10][19] - Upcoming releases and announcements are planned to celebrate the ten-year anniversary of the ARC franchise, with a focus on engaging a broader audience [26] - The company aims to invest in scalable growth opportunities across adjacent genres and emerging platforms [26] Management's Comments on Operating Environment and Future Outlook - Management expressed cautious optimism regarding the impact of tariffs on the business, noting that while direct impacts are limited, indirect effects could influence consumer spending [23][25] - The gaming industry has historically shown resilience in the face of economic uncertainty, and the company remains confident in its ability to adapt [25] Other Important Information - The company has signed an MOU with MacMetrix Inc. to co-develop at least 10 short drama series over the next twelve months [10][34] - The company is actively exploring new business opportunities and expanding its indie publishing label, Wandering Wizard [19] Q&A Session Summary Question: Can you discuss your approach to revenue diversification? - The company is exploring and investing in new games and businesses, including a short drama initiative and several new game releases [28][30] Question: What are the revenue implications of the MOU with Mega Matrix? - It is too early to measure potential revenue contributions, but the MOU involves co-developing at least 10 drama series over the next year [31][34] Question: Can you elaborate on the increase in advertising and marketing costs? - Marketing expenditures have increased due to a larger portfolio and participation in events like GDC, but the company does not expect such increases to continue in the upcoming quarters [36][38] Question: How should investors view the approach to achieving positive net income? - The company focuses on cost control and diversified monetization strategies, including outsourcing development and expanding into new revenue streams [39][40]