Google AI模式
Search documents
9月,全球AI月访问量达70亿次,同比增长76%,流量直逼社交网络
Hua Er Jie Jian Wen· 2025-12-06 01:12
Core Insights - The global monthly visits for AI services are projected to reach approximately 7 billion by September 2025, marking a 76% year-over-year growth, comparable to mainstream social networks [1] Group 1: Growth Metrics - The growth is not limited to web platforms; mobile AI application interactions have surged fivefold in the past year, with downloads increasing by 778% [3] - ChatGPT remains the dominant player, with September visits reaching around 5.9 billion, placing it among the top five websites globally [4] - ChatGPT accounts for nearly 80% of global generative AI traffic, reflecting a strong user habit barrier for competing platforms [7] Group 2: User Demographics - The user demographic is shifting, with users aged 45 and above being the fastest-growing segment, now accounting for nearly 30% of total visits [12][15] - Although users aged 18 to 34 still represent the largest group with 1.9 billion users (53%), the increasing participation of older users indicates a broader acceptance of AI tools [15] Group 3: User Engagement - ChatGPT shows significant user engagement, with 41.3 million monthly active users in the U.S., where 33% open the app daily [11] - In contrast, competitors like Perplexity and Microsoft Copilot have much lower daily active rates, ranging from 5% to 17%, indicating less consistent usage patterns [11] Group 4: AI Integration - The integration of AI features into existing platforms is expanding, with Google's "AI mode" quickly reaching 100 million visits, benefiting from its large user base [16] - However, the usage of these integrated features remains experimental, with over half of users interacting with the feature only once during a two-month observation period, suggesting a need for more time to cultivate stable user habits [16][17]